It is my dream to design for growth at Pantheon.
Here’s what I bring to the table.
First-hand experience with Pantheon as a longtime customer
Pantheon is at a critical point in our journey where we must reach audiences beyond developers. I am in a unique position to help, as I have been a happy Pantheon customer since 2014! I evaluated and chose Pantheon before migrating two different companies to the platform. I then managed and optimized sites on Pantheon. I’ve served as a consultant for companies evaluating WebOps platforms, and I was even interviewed for two Pantheon case studies!
Extensive experience designing and optimizing marketing websites
I have 20+ years of experience designing and optimizing marketing websites—from small startups to giant organizations! My experience spans both strategic and production work and includes content strategy, information architecture, theme and page design, wireframing, prototyping, building, and testing.
Specialized training in conversion optimization and digital psychology
A strong foundation in UX design and research
I’ve spent hundreds of hours testing websites and applications with real users. I’ve conducted heuristic analysis and performed tear-downs. I’ve mapped journeys in order to identify gaps and areas of opportunities. I’ve conducted interviews and crafted surveys. I’m experienced in creating user personas, journey maps, user flows, wireframes, and empathy maps. I am, and always will be, an advocate for the user!
A seasoned, passionate writer and content strategist
In my experience, content design (including writing) is an essential skill for a growth designer. Web content strategy and writing have always been a part of what I do. I have created content in a variety of formats, for a variety of audiences. My writing portfolio includes web copy, in-app copy, microcopy, emails, video scripts, advertisement copy, conversational chat scrips, infographics, blogs, training materials, and technical content.
A decade of experience optimizing content for search (SEO)
Crafted with care from snowy Minnesota.
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